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Look out for Yoast Version 11 with better Schema

By | July 14th, 2019|SEO Articles|

Yoast is a popular Wordpress plugin that allows webmasters to efficiently perform a wide range of on-page SEO optimisations on their websites. On April 2018, Yoast introduced a revamped schema implementation in their recent [...]

How Digital Marketing differs in Australia compared to the UK and USA

By | July 7th, 2019|Internet Marketing|

Digital marketing in Australia has gained more relevance and become robust over the past few years to a level that it is now one of the essential components of e-commerce. As Google and other [...]

Why paid ads are encroaching on local search results

By | June 27th, 2019|SEO Articles|

Local search is becoming increasingly important and relevant to consumers, and according to US-based inbound marketer Hubspot, 46 % of all Google searches are looking for local information. What’s more: 97% of people learn [...]

The Rise of Zero-click SERPs

By | June 12th, 2019|Internet Marketing, SEO Articles|

We’ve all witnessed many changes in Search Engine Optimisation (SEO) over the recent years. From toughening up on the old overstuffed keywords trick through to more recent innovations on voice searches, Google has been [...]

I’m a Local Businesses – do I need a Website?

By | May 24th, 2019|SEO Articles|

When most of us need information, the first place we head to is the internet, and usually that means a search on good old Google. In order to be found in a highly crowded [...]

The top 7 things you need to know about SEO

By | May 22nd, 2019|SEO Articles|

Learning Search Engine Optimisation (SEO) for the first time can be bit intimidating as there are so many elements involved. Being able to stand up with your high-ranking competitors means learning a lot of [...]

How To Write SEO-Friendly Email Newsletters

By | May 21st, 2019|SEO Articles|

Search engines don’t index emails. That’s an indisputable fact. However, that doesn’t mean your SEO efforts can’t benefit from your email marketing. With the right techniques, you can actually optimise your emails for SEO. [...]

The Future of Online Marketing in Australia

By | May 3rd, 2019|Business, Internet Marketing|

The age of transformation in the online marketing industry has arrived, along with the rise of big data. The digital landscape keeps changing at a very fast rate and that has implications for businesses, [...]

Is Sydney CBD Going to Expand to Parramatta & Norwest?

By | May 1st, 2019|Business|

Central Sydney, which serves as Australia’s business and financial capital, is currently on a development boom that will change its outlook for years to come. The city’s transformation reflects continued evolution to a highly [...]

Internal Links – why they’re an Important Aspect of your SEO Strategy

By | April 25th, 2019|SEO Articles|

At first glance, internal linking doesn’t seem to be too complicated at all. Internal linking is simply connecting a webpage on your site onto another page on the same domain. When done properly, internal [...]

Small Business Ombudsman Kate Carnell calls for action against dodgy SEO consultants

By | April 9th, 2019|SEO Articles|

Australian small business and family enterprise advocate is calling for SEO regulation targeting industry fraudsters. Ombudsman Kate Carnell said that SEO practitioners are giving businesses raw deals by over-promising and under-delivering their service offerings. [...]

What is the difference between Managed WordPress Hosting vs Shared Hosting For Your WordPress Website?

By | April 5th, 2019|Business, Internet Marketing, Web Design|

Wordpress is the most popular content management system in the world. The website builder powers over 80 million websites- a figure slightly above 25 per cent of all websites on the web. If you’re [...]