The Rise of Zero-click SERPs

By | June 12th, 2019|Internet Marketing, SEO Articles|

We’ve all witnessed many changes in Search Engine Optimisation (SEO) over the recent years. From toughening up on the old overstuffed keywords trick through to more recent innovations on voice searches, Google has been [...]

I’m a Local Businesses – do I need a Website?

By | May 24th, 2019|SEO Articles|

When most of us need information, the first place we head to is the internet, and usually that means a search on good old Google. In order to be found in a highly crowded [...]

The top 7 things you need to know about SEO

By | May 22nd, 2019|SEO Articles|

Learning Search Engine Optimisation (SEO) for the first time can be bit intimidating as there are so many elements involved. Being able to stand up with your high-ranking competitors means learning a lot of [...]

How To Write SEO-Friendly Email Newsletters

By | May 21st, 2019|SEO Articles|

Search engines don’t index emails. That’s an indisputable fact. However, that doesn’t mean your SEO efforts can’t benefit from your email marketing. With the right techniques, you can actually optimise your emails for SEO. [...]

Internal Links – why they’re an Important Aspect of your SEO Strategy

By | April 25th, 2019|SEO Articles|

At first glance, internal linking doesn’t seem to be too complicated at all. Internal linking is simply connecting a webpage on your site onto another page on the same domain. When done properly, internal [...]

Small Business Ombudsman Kate Carnell calls for action against dodgy SEO consultants

By | April 9th, 2019|SEO Articles|

Australian small business and family enterprise advocate is calling for SEO regulation targeting industry fraudsters. Ombudsman Kate Carnell said that SEO practitioners are giving businesses raw deals by over-promising and under-delivering their service offerings. [...]

What small businesses in Melbourne need to meet their digital needs

By | March 11th, 2019|Business, Internet Marketing, SEO Articles, Social Media, Social Media Management|

One of the greatest thrills of running a business in Melbourne is that challenges and rewards will never stop coming. No matter how flexible you are, the business needs and customer requirements will change [...]

SEO Checklist: 4 steps to optimise your website

By | February 26th, 2019|Internet Marketing, SEO Articles, Web Design|

Search Engine Optimisation is such an important topic we could go on about it for hours but since time is such a precious commodity, in this blog we’re sticking to the 4 key steps [...]

Writing & optimising content for your website

By | February 26th, 2019|Google Update, Internet Marketing, SEO Articles|

When it comes to the content on your website, one of the biggest challenges you’re going to face is generating content that resonates with your audience and is optimised for search engines. The number [...]

The importance of accurate keyword research

By | February 11th, 2019|Google Update, SEO Articles|

For most businesses, the Internet is the single most important channel for reaching existing and potential customers. And with more than 1.6 billion websites in the world today (read more about this in our [...]

Need a new domain name? Read this first!

By | January 15th, 2019|Business, Internet Marketing, SEO Articles|

Your domain name is the online virtual street address for your business, and given that there are more than 1.6 billion websites in the world as of October 2018 (Netcraft), it’s pretty important that [...]

Best Practices to Improve your Google Maps Ranking

By | December 8th, 2018|Business, Google Update, SEO Articles|

Unless you’ve been living under a rock you’re probably aware that increasing your search engine rankings is pretty vital for your business. If you don’t appear on the first page of search results your [...]